KPI tree preview. Document date 11/1/16
Name Description Performance Value
An example of Balanced Scorecard for a startup project This is an example of how a Balanced Scorecard for a Startup company might look like and what KPIs can be used to measure company´s performance. Based on the article: https://bscdesigner.com/bsc-for-a-startup.htm 52.6%
Financial Perspective 91.04% 2,388.55
Increase sales in the region 128.38% 3,376.75
Planned sales growth in 6 months 124.92% 124.92
Total investment needed 100% 10,000
Payback period 160.21% 5.34
Local sales and implementation office 18.75% 15
Legal partnership 20% 4
Other metrics 53.7% 1,400.34
Historical sales benchmark 40% 1,200
Current sales 49.97% 1,499
Planned revenue in 6 month 62.42% 1,872.5
Planned profit in 6 months 62.42% 1,029.88
Customer Perspective 19.38% 9.5
Local sales and implementation office 18.75% 15
% leads from regions covered 18.75% 15
Live training and certification procedures 100% 1,200
Prepare product for a local market 100% 3,400
Prepare marketing and sales plan 100% 10,000
Legal partnership 20% 4
Partners interviewed 20% 4
Internal Process Perspective 100% 4,866.67
Live training and certification procedures 100% 1,200
Flight and accommodation costs 100% 1,200
Prepare product for a local market 100% 3,400
Localization costs 100% 3,400
Learn customer needs in the region
Prepare marketing and sales plan 100% 10,000
Initial marketing costs 100% 10,000
Learning & Growth Perspective 0% 0
Find partners with expertise in strategy and BSC
Learn customer needs in the region
Define partner's expected expertise