This is document preview image
KPI tree preview. Document date 11/1/16
Name Description Performance Value
An example of Balanced Scorecard for a startup project This is an example of how a Balanced Scorecard for a Startup company might look like and what KPIs can be used to measure company´s performance. Based on the article: http://www.bscdesigner.com/bsc-for-a-startup.htm 57.83%
Financial Perspective 85.7% 2,247.38
Historical sales benchmark 40% 1,200
Current sales 0% 1,499
Planned sales growth in 6 months 0% 124.92
Planned revenue in 6 month 0% 1,872.5
Total investment needed 100% 10,000
Planned profit in 6 months 0% 1,029.88
Payback period 0% 5.34
Customer Perspective 19.38% 9.5
% of region leads covered 18.75% 15
Partners interviewed 20% 4
Internal Process Perspective 100% 4,866.67
Flight and accommodation costs 100% 1,200
Localization costs 100% 3,400
Initial marketing costs 100% 10,000
Learning & Growth Perspective 26.25% 26.25