Target Baseline Value
Name Description Performance Value
Surveys and Strategic Planning Example The surveys are supposed to help our team to understand better the needs of the clients and find improvement points. Read more: https://bscdesigner.com/better-surveys.htm#survey-on-scorecard 57% 57
Finance If we satisfy the needs of our customers, what outcomes will our stakeholders see?
Customer To achieve our vision, how must we look to our customers? 0
Understand better the needs of the customers
Internal Business Processes How are we going to satisfy customer needs and meet financial goals? 57% 57
Improve the product 57% 57
# of customers surveyed 60% 1,500
Participation rate, %
Abandonment rate, %
Customer satisfaction, % 57% 57
Product interface usability 100% 100
# of critical problems 0% 0
Likelihood to recommend the product, % 90% 90
# of qualified product improvement ideas
Learning and Growth How should the company learn and improve in order to achieve its vision? 0
Focus the learning efforts of the team